Promotional Resources
Promote the Pregnancy & Parent Learning Centre!
Table of contents
1. Learning Centre overview
2. Learning Centre website content
3. Learning Centre poster
4. Learning Centre postcard
5. Social media toolkit
6. Frequently Asked Questions (FAQs)
Learning Centre overview
Perinatal Services BC (PSBC) developed the Learning Centre, an online, interactive prenatal education platform to support new and soon-to-be parents and caregivers with the reliable and trustworthy information they need to feel confident and prepared for their pregnancy, birth and early parenting journey.
Research shows that prenatal education can support healthier pregnancies and births. By providing people living in British Columbia with the information they need to complement their in-person prenatal health care, all in one place, PSBC is aiming to bolster the health of newborns, parents, caregivers and the broader population.
View the handout below and share it with your community, friends, family or patients so they can learn more about the Learning Centre.

Learning Centre website content
For organizations interested in referencing the Learning Centre on their own websites, we’ve provided suggested wording below:
Pregnancy & Parent Learning Centre
An
online resource from Perinatal Services BC offering trustworthy, culturally
safe information for expecting and new parents. Learning is organized into four
journeys:
1. Pregnancy
2. Labour & Birth
3. Postpartum & Newborn Care
4. Infant Feeding
Explore: learningcentre.perinatalservicesbc.ca
Social media toolkit
Swipe through the different evergreen graphics that can be used to promote the Learning Centre on Facebook or Instagram.
Each graphic is displayed with a suggested caption that you can copy and paste into your planning tool or while manually posting to Facebook or Instagram.
All graphics, including reels and carousel post graphics, can be downloaded by clicking the download buttons displayed beneath each graphic.

Suggested caption
The Learning Centre is a safe, accessible space with lessons on pregnancy and early parenting. It’s designed to complement the care you receive from your health care team and help you feel informed and confident every step of the way.
Start your learning journey by visiting learningcentre.perinatalservicesbc.ca.

Suggested caption
Backed by perinatal health experts from across the province, the Learning Centre offers education designed to help you feel informed and confident - available at no cost and right at your fingertips.
Swipe to see how we’re making learning easier for every stage of pregnancy and parenting.
Start exploring today: learningcentre.perinatalservicesbc.ca.

Suggested caption
Whether you are planning a home birth or giving birth in a hospital, each learning journey in Perinatal Services BC’s Pregnancy & Parent Learning Centre provides trustworthy information to help you make informed decisions that are best for you and your baby.
Learn more at learningcentre.perinatalservicesbc.ca

Suggested caption
Frequently Asked Questions (FAQs)
Who can use the Learning Centre?
How is the Learning Centre different from other prenatal education?
Perinatal Services BC identified that an online, prenatal education platform that learners can use according to their own schedules and at their preferred pace would lead to more equitable access to prenatal education for all people living in BC.
The Learning Centre is BC's first free, interactive and online prenatal education platform.
Learning Centre account holders are welcome to attend or use other prenatal education resources while using the Learning Centre.
Where does information on the Learning Centre come from?
The content in the Learning Centre was also reviewed by over 70 perinatal health experts across the province, Indigenous health leads and people with lived pregnancy and parenting experience to ensure it meets the current needs of people expecting or parenting a new baby in their lives, in BC.
Who owns the Learning Centre?
Perinatal Services BC provides leadership, support and coordination for the strategic planning of perinatal services in British Columbia. Perinatal Services BC is the central source in the province for evidence-based perinatal information.
Is the Learning Centre meant to replace perinatal health care from providers?
Why do I have to provide my email address to have a Learning Centre account?
This helpful feature means users are required to create an account to access educational content.
We are always looking for ways to improve the Learning Centre's accessibility and will implement solutions that don't negatively impact the platform's user experience as they become available to us.
Navigation
Territory Acknowledgment
We wish to acknowledge with gratitude that we also collaborated with many partners who live on the traditional, ancestral and unceded territories of many B.C. First Nations. We also acknowledge that there are other Indigenous people that live on these lands that originate from their own respective territories outside of these lands, the Chartered Communities of the Métis Nation B.C. and Inuit.
Terms of Use
Please read the agreement below carefully.
Once you have reviewed the terms, click "Agree and Continue" to proceed to sign-up.
Welcome to the Pregnancy & Parenting Learning Centre
The Pregnancy & Parenting Learning Centre (the “Learning Centre”), provided by Perinatal Services BC (PSBC), offers evidence-informed information and education on pregnancy, labour and birth, newborn care, and postpartum care. This platform is designed for pregnant individuals, their partners or supports, and perinatal health care professionals in British Columbia.
Our resources are aligned with trusted materials like the Perinatal and Newborn Health HUB, Baby’s Best Chance, and HealthLink BC, and are developed using the best available knowledge at the time of publication. Content is created and reviewed by subject matter experts, an interdisciplinary health care team, and PSBC’s Community Advisory Committee, including parent partners, to ensure accuracy and relevance.
Important Notice:
The Learning Centre’s content is for informational and educational purposes only. It is not a substitute for personalized medical advice, clinical judgment, or professional health care. Users are encouraged to consult a health care professional regarding specific concerns or questions. PSBC assumes no liability for damages, claims, or obligations arising from the use of this platform, nor for unauthorized changes to its content.
Collection Notice:
Perinatal Services BC, a program of the Provincial Health Services Authority (PHSA). We are authorized to collect personal information for the purpose of account creation and progress tracking for the curriculum under s.26(c) of the BC Freedom of Information and Protection of Privacy Act (FIPPA), and for program evaluation and quality improvement purposes under s. 26(e).
If you have any questions about the collection of this personal information, please contact Perinatal Services BC at pplc@phsa.ca.
Before accessing or using the Learning Centre, you are required to review and agree to our Terms of Use and Privacy Notice. By using this platform, you acknowledge that you have reviewed and agree to be bound by these terms.
Terms of Use
Please read the agreement below carefully.
Once you have reviewed the terms, click "Agree and Continue" to proceed to sign in.
Welcome to the Pregnancy & Parenting Learning Centre
The Pregnancy & Parenting Learning Centre (the “Learning Centre”), provided by Perinatal Services BC (PSBC), offers evidence-informed information and education on pregnancy, labour and birth, newborn care, and postpartum care. This platform is designed for pregnant individuals, their partners or supports, and perinatal health care professionals in British Columbia.
Our resources are aligned with trusted materials like the Perinatal and Newborn Health HUB, Baby’s Best Chance, and HealthLink BC, and are developed using the best available knowledge at the time of publication. Content is created and reviewed by subject matter experts, an interdisciplinary health care team, and PSBC’s Community Advisory Committee, including parent partners, to ensure accuracy and relevance.
Important Notice:
The Learning Centre’s content is for informational and educational purposes only. It is not a substitute for personalized medical advice, clinical judgment, or professional health care. Users are encouraged to consult a health care professional regarding specific concerns or questions. PSBC assumes no liability for damages, claims, or obligations arising from the use of this platform, nor for unauthorized changes to its content.
Collection Notice:
Perinatal Services BC, a program of the Provincial Health Services Authority (PHSA). We are authorized to collect personal information for the purpose of account creation and progress tracking for the curriculum under s.26(c) of the BC Freedom of Information and Protection of Privacy Act (FIPPA), and for program evaluation and quality improvement purposes under s. 26(e).
If you have any questions about the collection of this personal information, please contact Perinatal Services BC at pplc@phsa.ca.
Before accessing or using the Learning Centre, you are required to review and agree to our Terms of Use and Privacy Notice. By using this platform, you acknowledge that you have reviewed and agree to be bound by these terms.





